WHITE PAPER:
What is B2B intent data and how can it help your organization? Inside, get a crash course on B2B intent data. Learn how B2B intent data can help your organization glean actionable insights, and uncover top intent use cases today.
EGUIDE:
Consolidation and acquisition marked the supplier side of the IT industry in respect of information management in 2019. The question of how modern BI and analytics software shapes up to nonrelational big data is addressed. Here are Computer Weekly's top 10 information management stories of 2019.
EGUIDE:
Artificial Intelligence is red hot. But what lies beyond the hype? Once it was big data, then cloud, now it is artificial intelligence, and that sub-set of it which is machine learning, that's generating more heat than light. Is there business value here?
EGUIDE:
Zuellig Pharma saw the lack of advanced analytics and trusted data platforms in the healthcare sector and built an offering to plug the gaps and help pharmaceutical companies enhance customer engagement. The platform has already helped one organisation better understand user behaviour and gain customer loyalty.
EGUIDE:
Companies leading the technological evolution have gone through changes. This second part of this e-guide explores the technological evolution of SAP, Microsoft and some business analytics vendors throughout the past two decades.
EGUIDE:
In this e-guide we shine the light on a number of case studies taken from around the world of data analytics. We delve into a number of Silicon Valley-based startups that are looking to shake up the data analytics industry as well as glimpsing into the future of AI-based analytics, data visualisation tools and the Australian data analytics market.
EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
EGUIDE:
Selling business executives on the value of big data analytics apps is becoming a to-do list item for more IT managers. In this e-guide, we analyze the platforms different companies used to implement Hadoop-based analytics and BI apps. Find out which ones worked for them so you can make a more informed decision about your future in big data.
EGUIDE:
If you can treat BI like a long-term project, deliver the right insights, and leverage more than historical data, your investment may not be a waste after all. In this expert guide, Reda Chouffani, Co-founder of Biz Technology Solutions, explores 8 common challenges and pitfalls that can cause BI projects to fail.
EGUIDE:
In this expert guide, discover what differentiates IoT data created on the front and back ends, and how you can use both to understand the metrics that are crucial for your business.